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Get Aligned

Proven Management Coaching & Training that turns your managers into leaders

Managers must first become leaders and this can only be done if they are focused and reminded of behavior change regularly and in a more intensive way.

$mdash;Amy Parrish Founder, Iluma Learning

New Perspectives

We provide new ways of looking at old problems so we can help you create innovative solutions that work.

Focus on the core issues

Spending time focused on the issues that truly matter to YOUR dealership and its people so we help can move you forward in meaningful, measurable ways.

Get to the root Cause

We guide your managers to get to the root cause of real-time issues faster, then we tackle those issues head-on, teaching your managers how to innovate new solutions that work today and for the long-haul.

Create Solutions that Work

Our talented team can create and implement the tools, systems, training and support materials your dealership needs but doesn’t have time to develop – tools that make the job easier, more efficient and help your dealership win.
Big Payoffs

Delivering industry specific leadership knowledge in days rather than years

Compress decades of learning into days

We don’t have time to wait for our managers to “figure it out.” Yet, this is the experience of most managers in the heavy equipment industry. Our dealership specific context is placed into every aspect of training and coaching so your managers become wise leaders fast.

Make professional development a natural habit

Our coaching and development doesn’t end when the monthly session is over. We give your leaders the tools and shifts in thinking needed to carry their development forward, and we reinforce it with regular touch-points and check-ins throughout the month so the topics stay fresh and top of mind.
The Program
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Examples of Content We Deliver in Live Sessions


Active Listening

Company Culture

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Extend Development to Your Whole Company

Once we get your leaders practicing a smarter, wiser approach to leading your organization, we can then put all your employees through seamless, online skill development courses that allow everyone to get on the same page and speak the same language.

Micro-learning videos and challenges automatically go out to each employee every week.

These topics are supported by short interactive discussions that your team leaders will facilitate in their weekly team meetings, thanks to our quick and easy step-by-step facilitator guides and support tools.

Leadership Ignite a natural and simple way to grow the culture of development in your business.

Soft Skills People Skills coaching, training and development for people in heavy equipment dealerships

Why Iluma Learning

We Have:

  • 18 years of on-the-ground, real-time coaching, development and operations consulting focused on the heavy equipment, mining, construction, distribution and real estate industries.
  • The rare industry insights required to provide the specific coaching and guidance needed to be effective in these industries.
  • An impeccable track record in delivering results for our clients.
  • A solid, talented and resourceful team ready to solve your problems and create the tools needed to help you overcome the challenges and obstacles you face every day.

We Understand:

  • Your employees and customers, and what it takes to be an effective leader in your unique industry.
  • The day-to-day inner workings of industry operations.
  • The unique needs and requirements of the various roles at every level of these organizations, from entry level to senior leadership.

We Care:

  • About the people we work with.
  • About the meaningful impact we have and the results we deliver.
  • And we love what we do.

Contact us today to get the conversation started

Contact Us